As a child, I dreamt of one day becoming an artist. I had no idea what that meant, but I always had a passion for creativity; whether through drawing, painting, or photographing, creating art was where I felt at home. Little did I know that I would one day end up working in advertising and marketing.
 

Starting my career in the beauty industry, I worked as a make-up artist on photoshoots and live events. Using this experience, I started a beauty page on Instagram, where I developed a social media plan and shared educational content along with my own creative work. The page rapidly grew to 20,000 followers within its first year and landed me on three global makeup brand PR lists.
 

It was this work through my social media page that drew me further into the world of advertising and marketing.
 

As my career evolved, so did my studies, eventually leading me to complete an Advanced Diploma of Photography (Commercial), a Bachelor of Business (Marketing), and a DMI Certified Digital Marketing Professional Certificate.
 

With my new qualifications, I decided to focus my career on helping businesses drive growth.
 

Over time, my work has been featured in multiple galleries across Melbourne, Victoria, won a handful of awards, and received features in British Vogue, Vogue Italia (Online), Hello May, and Ellements Magazine.
 

My diverse background in marketing, and advertising has equipped me with the ability to create unforgettable brand experiences. It’s these very skills that have led me to work with brands all over the globe.